Greetings Today magazine, giving you the bigger picture

US triumphs for UK publishers

Laura Sherratt among 5 Brit winners in international Louie Awards


LAURA Sherratt has hit the high notes in New York with her Thank You card winning an international Louie Award, one of five British publishers who triumphed this year.

With the trophy for the Thank You $4 & Below category winging its way to Laura’s Staffordshire base, Think Of Me, Lagom Design and Sally Scaffardi also picked up awards and Ohh Deer made it a hat-trick, winning for the third year running,
The awards were announced on Sunday night, May 19, following the opening day of Noted, the US Greeting Card Association’s brand-new specialist trade fair in New York.
A triumphant Laura said yesterday: “Next time I need to go – I’m so thrilled, and we even bought some very special gin to celebrate this evening!”
Think Of Me founders Dan and Freya Kane were at the Speakeasy Soiree celebration at 26 Brooklyn on Sunday where they are pictured with their Christmas/Seasonal $4 & Below award – and they had some British pals there too in the shape of Rosie Made A Thing and Paper Salad.
Ohh Deer picked up Christmas Humorous $4 & Below to add to the two awards they won last year and in 2017, Sally Scaffardi won Romantic Occasions $4 & Below, and Lagom Design took Thank You Above $4.
UK publishers made up 18 of the finalists among the 167 nominations in the 55 categories of the international competition run by the US GCA, with Ohh Deer nominated four times; Rosie Made A Thing, Lagom Design and Purpose & Worth Etc were each up for two awards; with previous winners Laura Darrington Designs back for the third year running, and Laura Sherratt Designs, Think Of Me, Sally Scaffardi, Graphique de France, Paper D’Art, Quire Publishing, and Madame Treacle also on the list.
British firm The Bright Group won Valentine’s Day $4 & Below as they represent UK artist Holly Hatam, while 3D card company, Up With Paper who are distributed here by Noel Tatt and Northlight Design, were the big winners on the night with 10 Louies, including Card of Year Above $4.
Run by the US GCA, the Louies were launched in 1988 to recognise the most outstanding cards, invitations and announcements sold in the States each year, and are named after Louis Prang, the German-born Boston lithographer credited with inventing the American Christmas card in the late 1870s.

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